Wednesday, February 20, 2013
Monday, February 04, 2013
The patent war goes to Super Bowl. Maybe you heard about patents, but even if you didn't, they already affect your life one way or another. The principle behind the concept of patents is correct, namely to protect one's invention for a period of time, so that he can excessively benefit from her idea. The problem is that this system leads to everybody rushing to claim a patent on any idea they have each morning and to formulate their brand new idea as vague as possible, so one can later claim that is applicable in different places than where was used originally. In IT field the result was also a series of patent wars and lots of litigation, which further made companies acquire as many patents as possible in what is effectively an arms race. The latest war of this kind is between Samsung and Apple over the design and features of smart phones and this war was brought to the most watched television event in U.S., the Super Bowl final in American football, by the commercial bellow. Enjoy the game!